For obvious reasons this caught my eye …
From the article: Back-to-school goes ballistic  by Barbra Green

Just in time for the new academic year, Massachusetts-based MJ Safety Solutions has unveiled My Child’s Pack, described on the company’s website as the first “full size, lightweight ballistic protection backpack that is affordable and practical.”

The response has been overwhelming.

“We were pretty sure that parents would take to this,” said co-founder, Mike Pelonzi, but the incredible demand for the product has caught everyone there off guard. Orders for the $175 US bags have been pouring in online and the one store in Pelonzi’s hometown of Danvers, Mass. carrying the packs has been sold out since day one.

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